This policy applies to all users of the MiiLead platform, including our web application and mobile app. MiiLead is operated in accordance with UK GDPR and the Data Protection Act 2018.
Introduction
MiiLead ("we", "our", or "us") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our platform and mobile application. Please read this policy carefully. If you disagree with its terms, please discontinue use of the platform.
Information We Collect
We collect information that you provide directly to us when registering for an account, using our services, or communicating with us. This includes:
- Name, email address, and password when you create an account
- Billing information including payment card details (processed securely via Stripe)
- Business information such as company name and advertising budgets
- Facebook account credentials and permissions required to manage your lead form ads
- Usage data including ad spend, campaign performance, and platform interactions
- Device information, IP address, browser type, and operating system
- Communications you send to us including support requests
How We Use Your Information
We use the information we collect to:
- Provide, operate, and maintain the MiiLead platform
- Process transactions and manage your subscription billing
- Calculate and charge usage-based fees based on your monthly ad spend
- Connect to Facebook's API to create and manage your lead form advertising campaigns
- Send transactional emails including invoices, receipts, and account notices
- Respond to your comments, questions, and customer support requests
- Monitor and analyse usage patterns to improve our platform
- Detect, prevent, and address technical issues or fraudulent activity
- Comply with legal obligations
Facebook Data & Permissions
MiiLead integrates with the Facebook Marketing API to provide our core service. By connecting your Facebook account, you authorise us to:
- Access your Facebook Ad accounts to create and manage lead form campaigns
- Read campaign performance data and lead form submissions
- Access billing and spend data associated with your Facebook Ad accounts
Data Retention
We retain your personal information for as long as your account is active or as needed to provide you services. If you close your account, we will delete or anonymise your data within 90 days, except where we are required to retain it for legal, tax, or regulatory purposes. Billing records are retained for a minimum of 7 years in accordance with UK financial regulations.
Security
We implement industry-standard security measures to protect your information, including encryption in transit and at rest, secure access controls, and regular security assessments. However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee its absolute security and encourage you to use a strong, unique password for your account.
Your Rights
Under UK GDPR and the Data Protection Act 2018, you have the following rights:
- Right to access — request a copy of the personal data we hold about you
- Right to rectification — request correction of inaccurate or incomplete data
- Right to erasure — request deletion of your personal data in certain circumstances
- Right to restrict processing — request we limit how we use your data
- Right to data portability — receive your data in a structured, machine-readable format
- Right to object — object to processing based on legitimate interests
- Right to withdraw consent — where processing is based on consent, withdraw it at any time
Third-Party Services
Our platform integrates with third-party services including Facebook, Stripe, and RevenueCat. Each of these services has their own privacy policy governing how they handle your data. We encourage you to review their policies. We are not responsible for the privacy practices of third-party services.
Children's Privacy
MiiLead is a business platform intended for users aged 18 and over. We do not knowingly collect personal information from individuals under 18. If you believe we have inadvertently collected such information, please contact us immediately at info@miilead.com and we will take steps to delete it.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by email or by posting a prominent notice on our platform. Your continued use of MiiLead after changes become effective constitutes acceptance of the revised policy. We encourage you to review this policy periodically.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact our team: